Australian Government agencies conducting advertising and information campaigns must comply with all relevant policies and processes issued and amended from time to time by the Minister for Finance, or the entity responsible for such policies, currently the Department of Finance.
The requirements for review and certification of campaigns are determined by the value of the campaign and whether advertising will be undertaken.
As outlined in the Australian Government Guidelines on Advertising and Information Campaigns by non-corporate Commonwealth entities, the Accountable Authority (Chief Executive) is required to certify that a campaign complies with the guidelines and relevant government policies.
The Accountable Authority’s certification statements are published when the campaign is launched.